HERITAGE TOURISM DEVELOPMENT

BUSINESS DEVELOPMENT

​Preserving architectural history can create the visual appeal to impress and attract tourists but  preservation must be more than "just a pretty face."

​

Business development advances preservation to the next step in understanding what it takes to attract tourists based on the following criteria:

​​​
​​​​​​​​

​

​

​

​

​

​

​

​

​

​

​

​

​​​

A convenient tourism profile will appeal to ​local citizens​

​AND will often be duplicated elsewhere,

​

​An interesting tourism profile will appeal to regional travelers

 AND will sometimes be duplicated elsewhere,

​

 An extraordinary tourism profile will appeal to national travelers

AND will seldom be duplicated elsewhere,

 

BUT​

An ORIGINAL tourism profile will appeal to local, regional, national & international travelers​

AND will never be duplicated elsewhere.